For sure you have heard or play with LEGO, one of the most famous toys in the word. I want today to tell you a bit more about the history of such a great company.
Ole Kirk Christiansen was a carpenter in Billund, Denmark who opened a woodworking shop in 1916. He and his team of apprentices built furniture for people in the area. The company's name was coined by Christiansen in and from the danish phrase. Ole Kirk Christiansen and his son, Godtfred Kirk, invented lego.
By 1954 , Christiansen's son, Godtfred, had become the junior managing director of the LEGO Group. It was his conversation with an overseas buyer that struck the idea of a toy system . Lego was born from the creative mind of Danish carpenter Ole Kirk Christiansen back in the early 1930's. The Lego name was coined in 1934, meaning "play well" and it certainly has lived up to it's name. The history begins in 1932, when master carpenter Ole Kirk Christiansen sets up a company in Denmark to manufacture a variety of household goods like ironing boards and stepladders along with wooden toys.
Christiansen's company continued to make wooden toys until 1960, when its wooden toy warehouse was destroyed in a fire. In 1934, he named the company "LEGO," an abbreviation of the Danish words "leg godt," or "play well.". Godfred Kirk Christiansen travels to England and meets a purchasing agent on the ferry. They talk about toys. Ole Kirk Christiansen was a carpenter who lived in Bilund, Denmark, and that is also where the company first began. Little would he know that from one decision during the Depression, one of the most popular toys in the world would be created.
For over 30 years, the LEGO Company made only toys and related goods. Then in 1968, the company opened its first LEGOLAND - in its home city of Billund, Denmark. Combining the LEGO building bricks with a computer, the Robotics Invention System 1.5 is currently the most advanced set in the LEGO Company's line of technology-based products. This toy is targeted at users ages twelve and above, and that includes any moms, dads, and grandparents that want to join in. Lego Company still can harvest the profits from its bricks sales as this software will be highle dependable to Lego Mindstorm brick.
Even Lego Company will probably never know where will this partnership goes.
Unfortunately, the Lego company sometimes behaves like a monopoly and often overprices its products, counting on branch loyalty to pull them through. Lego has been losing money in recent years but still controls a large market. The LEGO company patents the stud-and-tube coupling system. This new system makes models much more stable. The Lego company expanded their production lines to include lights, cameras, sensors, gears and accessory motors that compliment the Lego RCX. The RCX was a programmable brick that could be connected to a PC and given instructions to carry out very complicated tasks.
Regardless LEGO new policies, LEGO is a great toy, and it's company has done a lot to entertain many kids around the world. Including me.
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